Featured in Think With Google, MMA & Brands Vietnam
Selected works and professional recognition from global industry publications and organizations.
⭐ Main Feature
THINK WITH GOOGLE APAC
Winning Tet in Rural Vietnam — A TV + YouTube Complementary Media Approach
Case study on how a complementary TV + YouTube media strategy unlocked +53% incremental reach on top of TV and +12.4% ad recall lift for a leading FMCG brand in Northern Midlands Vietnam.
Also featured in
BRANDS VIETNAM
Measure The Unmeasured — Gillette Case Study
Featured article revisiting measurement methodology for a leading grooming brand campaign.
Read case study →MMA GLOBAL
Modern Marketing Report 2022
Referenced in the Vietnam Ecosystem Report for cross-media reach measurement methodology.
View feature →BRANDS VIETNAM
Best Marketing Approach — Tet 2022
Quoted for regional Reach Planner sub-location planning for rural media penetration.
Read on Brands Vietnam →BRANDS VIETNAM × ADTIMA
Ads Talk — Audio Ads Measurement
Featured expert quote on audio advertising effectiveness and measurement.
Read article →Awards & Recognition
Effie APAC Bronze
H&S Pronunciation campaign — led the submission and secured the award at APAC level.
MMA Smarties
2 projects awarded for CPAS & performance marketing innovation.
GroupM Future Proof Team
Top 10 — selected for exposure to GroupM’s European operations.
Young Lions Vietnam
Top 5 — selected among Vietnam’s top young advertising talents.
Community Contribution
VIDEO SERIES
Digital Marketing Series 🇻🇳
Educational video series covering digital marketing fundamentals for Vietnamese marketers.
Watch on YouTube →BLOG
TOMMY Academy® Articles
Ongoing articles about Marketing, Media & AI — practical perspectives from 13+ years of experience.
Browse articles →Want to work together?
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